the challenge
to create an illustrative and inquisitive character to represent and introduce employees to Datasafe’s computer security policies
the solution
a lively, friendly character was designed for print and screen. A Datasafe Derek cartoon strip was created. Derek was also brought to life with a voice over and flash animation for use on the intranet site
the result
Datasafe Derek has become a fun and interactive communication tool, catching the employees attention and creating a greater awareness of data security
