The consistency and integrity of the brand plays a key part in every project we do for Marie Stopes International, from internal communication templates to strategy plans.
Marie Stopes International (MSI) delivers quality family planning and healthcare to millions of the world's poorest and most vulnerable women.
We design OpenDoor Magazine, a printed quarterly publication which promotes enthusiasm and increases motivation throughout the organisation by sharing targets, success stories, news and viewpoints.
Ellipsis were originally asked to help create an identity for the MSI five year strategy, 'Power of 10'. We designed a simple, yet effective logo combining an iconic number 10 with text, enabling the mark to be just as striking in other languages as well as English.
In addition to the logo, we produced a engagement Power of 10 toolkit for offices across the world. The pack included a welcome video message from the CEO, a strategy summary, a team activity, posters, a feedback postcard, PowerPoint presentations and a memory stick containing the full strategy document. All materials were created in English, French and Spanish.
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